PLH is the UK’s leading research consultancy specialising in female audiences.

Brandsplaining is out in the UK now.

It is a state-of-the-nation, data-led analysis of marketing to women today.

Brandsplaining will launch in the U.S. and Australia on June 1st 2021.










This book has the power to change how we see the world.

Sophie Devonshire, CEO The Marketing Society, authorSuperfast.  Lead at Speed.
An outrageously important book. Erudite, funny, and deeply engaging -- with no condescension or bullshit-- Brandsplaining sets out why the male monologue continues to monopolize, and what to do about it.

Dr Aarathi Prasad, author of Like A Virgin

A brilliant book -- witty and wise. A fast-track primer to gender bilingual marketing: the skill of being able to connect with 100% of your potential market and avoid the lazy, systemic default of outdated and ineffective brandsplaining.

Avivah Wittenberg-Cox, CEO of 20-first

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What's happening

WACL and All Bright host PLHResearch for a Q+A about their book Brandsplaining: why marketing is (still) sexist and how to fix it

May 5, 2021

Daily Mail reports on Brandsplaining

April 23, 2021

PLH research write about Brandsplaining in The Telegraph

April 22, 2021